Audience Segmentation

Segment customers into Customer Lists using an intuitive interface.

Customer Lists are set up by combining the results of customer searches on demographic information, customer status, orders, donations or location.

Stored in the database, they can easily be used for reporting and analysis, or exported for mailshots and further analysis.

Audience Tagging

Belonging to a Customer List tags the user with that list name. Lists can be created dynamically, so customers are automatically tagged when they fall within the dynamic list definition.

For example, a dynamic list called “Local Donors” might be defined as “All people that have made a donation, and live within 10 miles of the venue”.

When a customer living nearby makes a donation they are automatically tagged as a local donor.

Reporting and Business Intelligence

Our reports module allows you to have up-to-the-second data available to you in several ways: accessible on your personal dashboard, emailed at a schedule you define, dropped into your S3 bucket e.g. OneDrive or Google Drive or with a secure bookmarked link in your web browser of choice – no log-in required.

Dive deeper into your figures with our detailed BI tools. With more than 200 standard reports and the flexibility to write your own, you control how you view your data. Each report handily exports to Microsoft Excel for quick crunching.

ChatGTP-Powered Reporting

Our groundbreaking generative AI-powered reporting tool delivers accurate, verifiable data in response to natural language queries.

Empowering organisations to streamline data analysis, gain deeper insights into customer behaviour and optimise ticketing operations, all without writing a single line of computer code.

Custom Fields

Fully customisable forms can be configured to capture additional information about your audiences or your events. These can be accessed during the checkout process or at any time via a user’s profile.

This data can be bulk updated for everyone on a list and is also accessible in reports.

Agency & Promoter Reports

Our report engine and role-based security combine to give access agencies or promoters access to reports that concern them, without opening the rest of the system.

Reports can be emailed from the system directly, or set up to email on a schedule with dynamic parameters.